Sunday, March 19, 2006

Infusión Salón de Té

Here's an idea that might be worth pursuing. The growing popularity of teahouses in the U.S. probably will spread to the Dallas area; as far as I know, it hasn't yet, but it almost certainly will. If someone were to jump on the bandwagon early, the uniqueness of the concept would allow the entrepreneur to take advantage of early interest. Given Dallas' location, it might make sense to marry Japanese teahouse culture with Hispanic culture (to coin a punny term, "creatively INFUSE the two cultures with one another") in such a teahouse. What better way to start than with the name? The English version could be Infusion Teahouse and the Spanish version could be Infusión Salón de Té. Here's a concept of the presentation:



Of course, I have no idea of whether the Spanish translation of teahouse if correct or whether the name of the place translates well. Whatever, back to the concept.

I envision the clean, simple lines of modern Japanese architecture, emboldened with the bright colors that are so frequently seen in Mexican life. I wish I could paint a picture of the concept, but my painting skills are rusty...actually, they are completely corroded through. I can see in my mind's eye an entire wall painted black, with English and Japanese words carefully painted in white (e.g., "soothing, tranquil, peace, calm, love, joy, freedom" etc., etc.). On another wall, painted in bright red, Spanish & English words would be painted in bright yellow, blues, greens, oranges, etc. (e.g., "tranquilo, paz, calma, amor, alegría, libertad", etc.).

Plush seating and low tables would abound, as would ample reading materials and lighting that is muted, but adequate for reading. The background music would alternate between Japanese and Mexican (or Salvadoran, Honduran, Chilean, etc.)...but all of it would be of a soothing style.

Hey, it's raining hard outdoors, it's Sunday afternoon...what else would you have me do than dream up such stuff?

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