Tonight, I'm spending about two hours as part of a focus group for what I believe is intended to determine the prospects for a magazine that is likely to go after the same audience as Consumer Reports. The schedulers seemed almost dizzy with joy when they learned my demographics (White, 54, North Dallas address, never arrested for improper bodily contact with a farm animal, etc.).
I've been a part of one or two other focus groups and have found them fascinating. While my evening is otherwise essentially shot, at least they're going to pay me $75 for my time and trouble. I should have held out for $275. I would have, had I known when I agreed to do it that they were desperate for a 54-year-old White guy. Apparently, old Hispanic women, young Black men, and ageless Asian women had already signed up for the affair.
I guess they won't feed me, since it will be between 8 and 10 pm. Hhmm. Maybe I'll have a dinner of Limburger cheese, onions, and tequila so I can have one end of the room to myself.
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